Will this be a problem? Although itâs never fun when someone decides to unsubscribe from your list, MailerLite even has an unsubscribe page builder, letting you brand and customize your email subscriberâs entire experience from beginning to end. MailerLite has a clean interface that’s super easy to navigate. Winner:Â A clear win for Mailchimp, taking the scores to 5-3. One of the issues with Mailchimp is that some functions are sometimes hard to find; for instance, adding opt-in for new sign-ups could still be slightly more intuitive for complete beginners. Just click on the automated and eCommerce tabs and you’ll see the ready recipes. Winner:Â Overall, both tools have fairly shallow learning curves, however, MailerLite has a better designed interface, which makes it a great tool for all levels. Compared to other email marketing tools, Mailchimp is not the most expensive, but when matched against MailerLite, Mailchimp comes out pretty steep. Contacts can be added to a group manually or using an automation rule. In 2019, email marketing remains the most effective method to create and maintain leads to your business. It’s not feature-packed and the truth is, they’re not constantly updating the platform like the MailChimp team. You have sleek form templates to create popup forms or web embedded forms. Coming from MailerLite, MailChimp landing pages and forms will disappoint you. It’s not as in-depth as Drip or Klaviyo but it holds the fort. The premade eCommerce workflows allow online store owners to follow up with their customers ultimately increasing sales and growing their business. Itâs 2018 and Email marketing continues to stay on top on the list of lead generating strategies despite the fulminant rise of social media platforms. You can also create a landing page in this section. And you can’t test landing pages or automation series too. So does MailerLite. MailChimp empowers you to harness the power of data through its detailed analytics and reporting. Also, you’ll have the MailerLite logo on your emails. 3-1 to MailerLite. Mailerlite vs Mailchimp â Summary. MailerLite has a rigid anti-spam rule as the first huddle that youâve got to jump. It’s been a while since we conducted the test, MailerLite seems to have improved their deliverability. MailChimp vs MailerLite. 5-1. However, choosing the right email service provider that fits your business like a glove is really tough! But, their relationship with Shopify went downhill and they got dumped. In terms of options, you can create an embedded form, pop-up form or landing page, however, itâs slightly fiddly to set up and not all forms appear to be mobile responsive. It allows you to create your automation on the fly. MailerLite was very responsive and helpful when I contacted them via live chat – an agent responded within 2 minutes of submitting my query. It piqued our curiosity and we quickly ran to the pricing page to find out that with the same subscribers we would be paying just $50/month. And the interface is highly intuitive and loads fast. But, don’t get discouraged once you’re in, there is a super simple tool waiting. MailChimp gives you state-of-the-art reports and analytics details. As you add more contacts, the price gets high. Mailchimpâs lists are mutually exclusive, which means that you canât include contacts on different lists in the same campaigns. MailerLite has a Help Center equipped with tons of articles and how-to guides to help you with anything you might struggle with. When new subscribers sign up, theyâll be put on the list (or audience) you choose, though they can only be on one if you want to avoid being charged again. Reports and analytics are everything. It’s a feature-packed platform that holds your hand as you figure your way around. Winner:Â Iâm giving this one to MailerLite. You can add images, social buttons, videos, etc. Hi, I’m Akshay Hallur the founder of BloggingX. The pre-built eCommerce automation workflows are a steal. You can add different content blocks using the drag and drop editor. You can’t know what’s working and what isn’t if you don’t test. MailChimp comes with 100+ pre-made email templates that are super sleek, diverse, and mobile responsive. For instance, the create tab has 8 options. Segmentation is facilitated by a wide variety of variables, and, as Iâve mentioned, you can set up an automation to remove subscribers from a particular group when they join another, for example. You can test email subject, sender details, email content, or even your design. Winner: MailChimp. You have 60+ newsletter templates to use on the Pro plan. A really nice comparison between Mailchimp and MailerLite. Itâs imperative that the email tool you select has good deliverability, otherwise all your efforts leading up to sending your campaign will have been for nothing. MailerLite is considerably cheaper than Mailchimp, but one thing can take a bite out of those savings if you are based in Europe: VAT.. MailerLite vs Mailchimp: Features. You need a lightweight tool that isn’t fancy or covered in glitter, You need an all-in-one platform that does more than sending emails, Your business is growing fast and you need a scalable platform, You’re looking for an advanced reporting and analytics tool. For this reason, Iâd recommend MailerLite over Mailchimp for small businesses. But, there is a difference in the premium plan. First, you have a wide range of options when it comes to adding your contacts. It’s 2020, C’mon! MailChimp is a robust automation tool. 95.45% of MailChimp emails landed in people’s inboxes while 75.55% of MailerLite emails landed in the inbox. They have to approve of you before you start using the platform. Though there arenât quite as many of them (62), the mobile responsive templates look really professional and modern-looking. The only kicker with MailChimp’s list management is that you have to manually clean up your list. There are six options on the navigation bar i.e. Mailchimp is a little less generous. From dynamic content blocks to animated GIFs, social media posts, RSS templates, countdown timers, product feature blocks, and survey blocks. The automation builder is super intuitive making it easy to edit. And I liked how you’ve shown who is the winner in every feature. The automation builder is pretty easy to use allowing you to add and delete workflow items on the fly. if user clicks link A, send follow-up campaign A, if user clicks link B, send follow-up campaign B). I dropped out in 2015 to pursue my passion in blogging, digital marketing and training. Mailchimp has a wide range of automation triggers, however, what Iâm not so much of a fan of is its automationÂ editor. I had to cross my fingers to be let behind the wall. Due to the lack of a workflow view it gets extremely difficult to create nestedÂ automations (e.g. It’s integrated with hundreds of tools over the years giving you a long list of native integrations. MailerLite has all the basics of reporting you will need on lock. MailerLite has an unsubscribe page builder (unlike MailChimp). 5-2. MailChimpâs free account allows you to send 12,000 emails a month and to store 2,000 subscribers. Big and small, well-known and less popular, all promising to be the best solution for your needs. You can see how other popular email marketing platforms compare in the following comparisons: Leave a comment if you have any questions â Iâd be more than happy to help! When selecting an email marketing service, itâs important to check out the email templates and design options it offers. MailerLite VS MailChimp Features & Pricing. Letâs see how easy it is to set up a form with Mailchimp and MailerLite. They provide 24/7 responsive live chat support. They have an intuitive landing page builder that is user friendly. And Zapier provides a thousand other integrations. Also, my impression is that interface updates donât necessarily make things easier with Mailchimp. And all tabs have several options under. Winner: MailChimp. It’s very easy to set up and loads fast. Support matters to you. The premium plan gets phone support. Mailchimp is a big nameÂ in the email marketing world, however, as weâve just seen, fame isnât everything. How to Earn Money Blogging? Because they both have free plans. Just one email at a time. So don’t be discouraged as it’s not a steep learning curve. As they increase the functionalities, you’ve got more to learn and to do. ML on the other hand offers 1000. But I would like to know, Which ESP are you using now? 4. Email marketing is not only a big deal but critical if you want to succeed online. So, we arrive at the final round: pricing. You can upload your contacts using CSV, Excel, or add contacts manually. Oh! Written by Best and VS. in Comparison,Email,Marketing. That said, both have well-designed backends that are easy to navigate, and they do a good job of making sure youâve completed all the necessary steps when setting up a new campaign. Good thing you can create all types of popup or embedded forms. You can also see the eCommerce tracking, but it’s limited to Shopify or WooCommerce integrations. What do I like about MailerLite Over MailChimp? MailerLite has put its best foot forward when it comes to email templates. You have the option to ‘Archive Inactive Contacts’ but it’s a whole process on its own. From Shopify to Facebook Leads, ClickFunnels, WordPress, WooCommerce, Stripe, Paypal, etc. In order to access Mailchimpâs live chat, you have to go through its knowledge base first and even then I wasnât able to start a chat due to the absence of a button. Our goal isn’t just to send emails but build our business while at it. dashboard, campaigns, subscribers, forms, sites, and automation. (Earn $1k+ per Month)?◉ How to Find LSI Keywords? One thing Mailchimp does well is ecommerce data; if your account is connected to your online store, you can see how much revenue each contact has generated. It offers integration with CRM, social tools, and eCommerce. Looking at the two, MailerLite is a simple platform that aims at small businesses, freelancers, and solopreneurs. 7-5. So, how does MailChimp compare? Nada, Zilch. Digital Marketer | Blogger | Trainer | Growth Hacker | Systems Thinker It remains effective and cost efficient. Templates Winner:Â With MailerLite out of the race for this round, Mailchimp takes the point! And automation makes this possible on autopilot. Surprisingly. Instead, you can view the reports under the campaign or subscriber tabs. Then the winner is automatically sent to the bulk of your contacts. Winner: MailChimp. The only thing to note is that the free plan only comes with 8 templates. I liked their ‘Clean up inactive’ function that automatically removes inactive subscribers from your list. That’s about it! The eCommerce feature on MailerLite is pretty blunt. They are sleek, modern, and mobile responsive. Winner: MailChimp. Also, it has Zapier giving you a world of other possibilities. So which one is simpler? SHARING IS ♥️. Okay, that describes everything on MailerLite. It also gives you plenty of form templates for your popup forms or website embedded forms. I know, I was surprised too. You can easily create your workflows, add steps, delete them, or add other decisions in a snap. Besides the green on both platforms, they are pretty much easy-to-use. Mailchimp also provides a link checker, which is very useful. MailerLite is a top choice if youâre looking for an easy-to-use tool that doesnât skimp on features. MailerLite vs Mailchimp: Final Thoughts. This can get pretty confusing. Why would you do that? MailerLite vs Mailchimp Now before I show you exactly which one of these email marketing tools is better letâs take a short look at their history and what makes them what they are today. And it can get steep fast. Mailerlite vs MailChimp: Drag and Drop Builder To make a complete Mailerlite and Mailchimp review â we have to compare dragânâdrop builders, because itâs a heart of email marketing and the user interface have to be simple when non-experienced user tries these tools. So can MailerLite knock off MailChimp from its perch and cement itself as the ultimate MailChimp alternative? Also, I like how they emphasize permission-based opt-ins. Spend so much less while getting all advanced features - Automation, A/B testing, Autoresponders and plus 24/7 customer support! Not only seen as a winning player, MailerLite has in fact led to disrupt the market with its efficiency. Also, you can use tag data to create your segments. I’ve put so much effort writing this blog post to provide value to the blogging community. So, anyone who hasn’t opened your emails for six months is kicked out. Itâs also a plus that its paid plan lets you send unlimited emails. Both MailerLite and MailChimp are great and affordable email marketing solutions. The editing process can be tedious as it’s not as intuitive compared to its competitors like Drip or ConvertKit. MailerLite offers stats for opens, clicks, unsubscribes, devices, etc., plus purchase tracking for Shopify and WooCommerce. If you’re shopping for an ESP, you’ll come across so many email marketing tools. Hi, I’m Akshay Hallur. MailerLite also offers tons of direct integrations. And the icing on the cake, you can also send product retargeting emails. And it gets better, MailChimp offers you a genre of inbuilt options to segment your audience. Though both offer a generous freemium plan, MailerLiteâs higher tier plans remain pretty fair ($50/month for 10,00 subscribers compared to Mailchimpâs $74.99).Â, Choice and Flexibility of Template Designs, Registration Forms/ Opt-in & Opt-out- Process. They both have impressive templates but MailerLite free plan has zero templates. MailerLite shows up again in this sector. The only thing to note is that email designs are not included on the free plan, instead youâll just have the basic templates to work with. And the interface was a bit clunky. I’m here to help bloggers like you to create an outstanding blog and earn money from it. Instead, itâs hidden under the âAudienceâ tab. Even Moosend does it better than MailChimp in this regard. If you canât find what youâre looking for in the gallery, then you can upload your own HTML code via a .ZIP file or URL. Depending on the nature of your business, you may be VAT registered, but you may not be, so that charge will come out of â¦ The difference between the two is like heaven and earth. I also activated SPF and DKIM records on the email marketing tools. MailChimp gives you in-depth analytics. You have tags, groups, and segments to manage your audience. In fact, both of them even integrate with Zapier thus connecting them with literally âEVERY integrationâ out there. You can track your abandoned carts, order notifications, cancellations, purchases, and shipping confirmations. Before contacting support, they make your search for a guide in the help center. MailerLite doesn’t have a long list of integrations but it’s bagged most of the important integrations you might need. Winner:Â Due to the fact that MailerLiteâs automation software is easy to use and free means that it takes the point for this round. While they don’t have the diversity and robustness of GetResponse landing pages or forms, you can’t compare it to MailChimp. All the paid plans have live chat support Monday to Friday. Adapting them is easy, as there are tons of content blocks to choose from and sufficient customization options. Winner: Due to the fact that both offer a good selection of email templates and editing options, Iâm giving them each a point this round.Â 2-1 to MailerLite. The form builder is also pretty basic. But let me try to set it right. You can test up to 8 variations of the same mail. It integrates with Facebook, Instagram, Magneto, BigCommerce, and WooCommerce. We here at BloggingX believe in authority blogging. It has minimal templates, a MailChimp logo on emails, no A/B testing, limited reporting, and you can’t schedule emails by time zones. The good thing about MailerLite is that users can start using the automation software on the free plan. List management is much simpler with MailerLite. In this case on both MailerLite and MailChimp. My test used the top five email clients i.e. Weâve been tracking the deliverability of the providers we review for a number of years. This is very off-putting as it could really push the cost up. For example, 5,000 subscribers are only $30/mo with MailerLite, while MailChimp sets you back a steep $49.99/mo. MailChimp is one of the premier names in the email marketing industry for many reasons. MailerLite Vs MailChimp: pricing. can be viewed at a glance. Best For: Cloud-based email marketing solution that â¦ If all you need is email deliverability, MailChimp will get it in for you. Looks like I should definitely consider hopping over to MailerLite when those free credits have been used up! The tags on MailChimp are totally customizable so you can create a comprehensive tagging structure to send hyper-targeted emails. Also, it provides smart recommendations and send-time optimization thanks to its ‘Time Wrap’ feature. But trust me, once you’ve mastered it, it’s a piece of cake. When most email marketing platforms use tags, MailerLite uses segments and groups. You got to be grateful for this because talking to an actual person with MailChimp is like looking for a needle in a haystack. But, if there wasnât this monkey business going on, one of the first alternatives I would check would indeed be Mailerlite. 31 Aug 2020 – Updated the deliverability averages, Both MailerLite and Mailchimp are good options for beginners. However, when compared to ActiveCampaign or Drip, their list management is bare bones. However, you can opt to select the winner manually. Whatâs more, Mailchimp has made it all quite complex with its various options and naming conventions; you have audiences (contact lists), segments, tags andÂ groups. Mailchimp by Mailchimp MailerLite by MailerLite View Details. People only pay attention to what solves their problem so email personalization is the key. You should be able to connect just about every tool you need, except for Shopify, strangely. The free plan comes with 12000 emails for up to 1000 subscribers. If youâre in need of advanced segmentation, comparative reports and premium support, youâll need to upgrade to its Pro plan ($299/month for 10,000 contacts). Winner: MailerLite. Although Mailchimp offers a freemium and pay as you go plan, the fact that it now charges usersÂ for unsubscribed contacts and those who havenât confirmed opt-in can make this provider quite expensive. While there are plenty of aspect the two are matched on, for me Mailchimp doesnât top Mailerlite in any of them. Of course, you want them to be attractive, mobile responsive and have the ability to be easily customized. We help you to succeed even in the most saturated blogging fields with our proven and actionable strategies. Pricing â MailerLite is Cheaper than MailChimp MC wins in the category of Free Emails with its offering of free emails to up to 2000 users each month. There is also no way to create automations to move subscribers from one list to another, for example, as there is with MailerLite. MailChimp, on the other hand, tries to be everything to everyone. Mailchimp vs MailerLite; Mailchimp vs MailerLite. Mailchimp vs MailerLite: Pricing. You can monitor your customers’ engagement with your brand on social. But again, things may have been changed. It has numerous newsletter templates with a robust drag and drop email editor. The only option I had was to cancel the query – very frustrating! On the bright side, the drag and drop editor is highly customizable and responsive. With Mailchimp, you can also test how your email will look on various email clients, though this isnât strictly free. And its simplicity makes it bring down giants like Klaviyo when you look at email template versatility. Winner: MailChimp. But that doesnât necessarily mean it offers a better service. Letâs take a look at their lowest-level plans to compare: Youâll see there is quite a difference between the two providers in price. Email marketing programs are one of the top technologies for B2B marketers, with 85 percent using them, according to Content Marketing Instituteâand there are a lot of email marketing tools on the market today.. Weâve reviewed the two options to help you better understand the differences among five categories: As far as I know, Mailchimp’s free plan allows up to 2000 subscribers and MailerLite allows 1000 subscribers with the free plan. Most Popular. Affiliate disclosure: In full transparency – some of the links on this website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!). It allows you to create highly personalized emails that lead to better engagement with your audience. If you want access to email and chat support then youâll need to upgrade to a paid plan. Winner: MailChimp. Like everything else in MailerLite, subscriber management is straightforward. They both have free plans so don’t hesitate to try out the goodies if you can’t make a decision. They also offer a 14-day free trial for their premium plan. In order to unlock Mailchimpâs automation workflows, youâll need to upgrade to its Standard plan (for 5,000 contacts youâll be paying $75/month). Intuitive landing page builder avaialble with 30+ landing page templates, Drag and drop builder available with 10 templates. But it’s still not in the same league as Klaviyo. What do I like about MailChimp Over MailerLite? Both landing page and newsletter templates. You’ll need to think hard about the inconveniences and conveniences before making the call. Forms and landing pages are your conversion tools. In this MailerLite vs Mailchimp comparison, Iâm going to analyze each tool in detail, looking at how easy it is to use, what pro features it comes with, how pricey it is, and more. Even though you have to dedicate some time to learn the platform, it’s super simple once you’re done. So you can easily test one email against the other. If youâre reading this article, youâve either tried Mailchimp and are not fully satisfied or youâve heard good things about MailerLite and want to see how it compares to other popular email marketing toolsÂ like Mailchimp. That’s letting all your effort go down the drain. $10.00/month. But quality is always more important than quantity, so I went through each of these to see which platform wins. Gmail, Yahoo, AOL, Hotmail, and iCloud. Starting Price: $9.99/month. Personally, I prefer MailerLiteâs designs. You can create workflows based on campaign actions, such as opens and links clicked, or conditions based on custom fields and segments. 8-5. I got to say I love the upgrade they did to their subscriber management. The most important ingredient in an email campaign is the email itself. It comes with all features other than templates. The navigation bar also has six tabs, create, campaigns, automate, reports, and brand. They are two different categories and here is where the confusion starts. Winner:Â MailerLite clearly wins this round! You can, of course, purchase more tokens if you run out. BloggingX © 2021 | Designed with ♥ using Astra Pro and Elementor Pro, We have plenty of free courses on YouTube too…shh…. The only drawback is that you can’t test landing pages or an automation sequence. Honestly, their automation is so intuitive that I wonder why MailChimp hasn’t applied it. If you want to dive deeper, check out the results of your email sequence and you’ll be able to get a better insight into the performance. Itâs also important to note that their paid plans are a lot cheaper than MailChimpâs. Winner:Â Due to Mailchimpâs extensive reporting capabilities, this round goes to them, taking the scores to 5-4. The standard plan gives you the option to automate onboarding series, lead nurture campaigns, abandoned cart reminders, and event-based automation. Up a form with MailerLite mailerlite vs mailchimp a top choice if youâre looking for a needle in a haystack offers direct... Create, campaigns, subscribers, forms, sites, and a trainer email automation platforms, through! Setting up your list blog mailerlite vs mailchimp Earn money blogging has click-mapping, and automation. More contacts, the free plan, youâll only have email support for all plans slightly more user.! 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